Illustrations for The Ultimate 4×4 Driving Guide for BF Goodrich Tires, designed and art directed by The Integer Group.
With over 60 illustrations, this guide covers the history of off-roading, trail-riding safety, vehicle specs, tire selection, transmissions & differentials, accessories and equipment. It teaches techniques and strategies for safely and effectively climbing and descending hills, crossing water, sand and mud, ruts, logs and gullies, crawling rocks, clearing obstacles, and when all else fails—vehicle recovery.
It’s the ultimate crash course in off-roading.
Client BF Goodrich
Art Director The Integer Group